by Mike Brogan | Jan 9, 2017 | All, Business Tips, Website Promotion, Website Strategy
In my opinion, many small businesses, and even many larger businesses, waste money on their websites. They do that because they get their priorities all wrong. Priority is almost always given to the look of the site. This is where most of the development cost goes....
by Mike Brogan | Feb 9, 2016 | All, Business Tips, Website Promotion, Website Strategy, Websites & Blogs
Following on from my recent post about the importance of email list, I want to talk a bit about the concept of leads, The terms leads is used widely in marketing circles, especially online marketing, but do you really understand what we mean by it? We often think...
by Mike Brogan | Jan 17, 2016 | All, Business Tips, Uncategorized, Website Promotion
One of the reasons that businesses fail to make a success of their online marketing is that they don’t have a clear idea of what they are trying to achieve. The most important factor in online marketing success is to decide your goals before you start. In other words,...
by Mike Brogan | Jun 12, 2015 | All, Business Tips, Uncategorized, Website Promotion, Websites & Blogs
One of the things I’m frequently asked by clients when developing websites is to optimize the pages for search engine ranking. Unfortunately, whilst search engine optimization may lead to a first page position on Google, and additional traffic to the site, it won’t...
by Mike Brogan | Apr 29, 2015 | All, Business Tips, Uncategorized, Website Promotion
I thought I would post my views on the relationship between search engines, specifically Google, and social media platforms, such Facebook and Twitter, because it seems that many people are misinformed about it. Recently I had a discussion with a delegate at a...
by Mike Brogan | Apr 15, 2015 | All, Business Tips, Uncategorized, Website Promotion
Urgent, for all businesses that currently have websites. “Starting April 21, we [Google] will be expanding our use of mobile-friendliness as a ranking signal”. I’ve written previously, about the requirement for websites, these days, to be designed to be...
