-
Try not to disturb your existing website if it’s doing OK. So any eCommerce solution should be an add-on to your existing site not a complete replacement.
-
implement your inline shop in stages so that you can test the waters and get your business processes sorted to handle the physical aspects of selling online – packaging and shipping for example.
-
It’s a good idea to start with a simple PayPal shop to sell a few product lines before moving to a full-blown eCommerce platform.
- You will obviously have to take payments online. PayPal is an excellent way to do this for small businesses starting out in eCommerce.
Backup Strategy Fiasco: A Near Miss
The following is a true story about a company that almost went bankrupt due to a disaster that obliterated their website and, even worse, customer data gathered by the site over a number of years.